I’ve been looking at this new website, manbuyspresent.com. It seems like a good idea. You have a reason to buy a female loved one a gift – birthday, Valentine, anniversary it has a lot of categories including, reassuringly, “just because” (you do not, repeat not, need an excuse to get your partner something nice).
It’s blissfully easy to do. You enter the information – relationship to the giftee, their age, the occasion, your budget – and it comes up with some suggestions. Enter your card details and it’s all delivered nicely wrapped (this could be a problem; if it doesn’t look as though a retarded chimpanzee has attacked some expensive wrapping paper with sellotape whilst wearing boxing gloves they’ll know I didn’t wrap it myself).
So far, so faultless. There seems to be the odd glitch – I tried finding something for my daughter and on the shortlist of three presents there was a friendship bracelet, which isn’t quite dad-ish. But the other stuff was OK.
I have two minor problems with the idea, though. The first is with the concept itself. I’ve a horrible feeling it’s entirely correct to say that a lot of us blokes are hopeless at buying stuff, or we forget. But my wife and daughter aren’t stereotypes, they’re real people. I prefer to take the time to get something for them specifically rather than something to suit some random female.
Embedded in there is my other issue. Guys, I have male relatives as well. And they are difficult to buy for, BUT THEY DON’T WANT SCENTED COAT HANGERS I CAN ASSURE YOU.
Maybe this should have been called Manbuyspresentforwomen. That’s certainly its market. And it does a reasonable job, if you’re genuinely too busy or too bone idle to do it for yourself. Perhaps male presents could be a followp-up service..?